Should I keep posting on Social Media?

Tony Hill • Mar 17, 2020

The simple answer is YES....... and here's why:

There is so much uncertainty in the world right now that are affecting you and your followers daily which means your social media strategy may need to change. 


But don't lose sight of your overall goal, which can easily happen when strategies change in our business,


Remember on social media, no matter how your strategy changes, that goal should always be: 


Responsible Communication and Building Strong Communities. 


We need to treat the status updates sent out with care knowing that real people are consuming this content.


In times like these It becomes more clear that it’s not B2B marketing or B2C marketing, it's: 


H2H marketing - Human to Human. 


So don’t lose sight of your business goals, but consider ways to alter your strategy and show up as a leader for your community.   After all, they are following you because they trust you. 


Continue to treat your followers as real people , and talk to them about what’s happening in their lives and in yours.


With more and more people going into self-isolation on a daily basis now is exactly the right time to be ramping up your online social activity.  


Haven't got time to post? Then get an expert to do it for you.  Make sure that you choose someone who wants to spend the time to get to know your business, who your customers are and what your goals are.


For more information regarding Social Media Management get in contact with us.

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